Elif Kartal attended secondary and high school at Kadıköy Anatolian High School and entered Sabancı University Faculty of Management Sciences in 2005. After graduation, she received television training at Müjdat Gezen Art Centre and improved herself in communication, body language, presentation techniques and diction. After working in the media sector, she continued her career in marketing. In 2016, she returned to Sabancı University and became the coordinator of CEF (Centre of Excellence in Finance) and prepared and presented the programme “Financial Issues with Elif Kartal”. She is a member of the advisory board of PolyVerse Life and a Marketing Communications graduate student at Bilgi University. She also works as a presenter-moderator in corporate events through Speaker Agency. Kartal, who also devotes time to social responsibility projects, is the founder of the They are Our Brothers and Sisters Social Responsibility Project, which aims to support children studying in village schools in various provinces of Turkey.